MEDIA KIT

SPONSORED RECIPE VIDEOS | WORLD OF VEGAN

12+ MILLION

MONTHLY IMPRESSIONS

380K

MONTHLY VIEWS

40K

MONTHLY REACH

55K

MONTHLY REACH

Hi, Friends! Here at World of Vegan we believe our everyday food choices are the most powerful way to embrace health, wellness, sustainability, and compassion. Our community looks to us for recipes, product recommendations and more to help them along their plant-powered journey. We're excited to share this exciting opportunity for you to reach our fast-growing audience through our "gotta try that" recipe videos.

WORLD OF VEGAN

World of Vegan is a multimedia vegan food and lifestyle platform with a mission of making plant-based living easy, delicious, and fun. World of Vegan has become a leading resource in the plant-based space through it's mouth-watering recipes, weekly YouTube videos, colorful Instagram photos, inspirational articles, plant-based product recommendations, and health and wellness information, and beyond. World of Vegan was nominated for ‘Best Website’ by VegNews Magazine in 2017 and has been featured on television, in magazines, and throughout online media outlets.

@VEGAN INSTAGRAM

The World of Vegan Instagram channels (@vegan and @worldofvegan) have a collective followership of over 1 million conscious consumers interested in eating and living more healthfully and compassionately. This community is passionate, engaged, and eager to learn about new vegan products. As one of the largest vegan Instagram communities, we are fast-growing and followed by some of the world's largest influencers and celebrities (such as Ariana Grande, Moby, and Harry Potter's Evanna Lynch) who have chosen a plant-powered lifestyle.

ABOUT THE FOUNDER

World of Vegan founder and content director Michelle Cehn is a prominent public figure within the vegan movement who has reached millions through her relatable YouTube videos and colorful Instagram photos. She has produced hundreds of videos for vegan companies and organizations, and is a recognized speaker who has worked with nearly every leading animal protection organization including PETA, Humane Society of the United States, Farm Sanctuary, Mercy for Animals, Physicians Committee for Responsible Medicine, and Vegan Outreach. Join her on her lifelong mission to make the world a kinder place.

IMPACTFUL PRODUCT PLACEMENT IN OUR VEGAN RECIPE VIDEOS

You've probably seen the Tasty-style recipe videos that have been going viral online. They are short, snappy, fun to watch, and shared more widely than almost any other content. We're excited to bring to life our own library of vegan recipe videos that will highlight our favorite brands.

SAMPLE RECIPE VIDEO

At World of Vegan we love making plant-based living easy by sharing delicious recipe videos. When you sponsor a video we'll design a custom recipe featuring your product. Then we'll produce a snappy 1080p HD video of the recipe (typically around 60 seconds long) to share far and wide. These videos often go viral and are commonly picked up by vegan news outlets and shared by nonprofits organizations.

BONUS BRAND EXPOSURE!

Benefit further from our close relationships with large vegan nonprofit organizations. Their supporters are hungry for vegan recipes and they often post our cooking videos. We'll be sharing these videos with our nonprofit friends which may deliver significant additional reach and exposure for your brand.

REACH THE VEGAN WORLD THROUGH SPONSORED RECIPE VIDEOS

We'll bring you exposure by producing one-minute vegan recipe videos with product placement featuring your brand. Each HD video will exclusively display your product(s) and will be shared across all of the World of Vegan platforms, reaching millions of highly targeted, hungry, plant-powered consumers.

SILVER: One Custom HD Recipe Video

Receive brand placement in one custom recipe video that will be shared on the World of Vegan website, YouTube channel, Instagram (2x on @vegan), Facebook, and Twitter. The total value of this package exceeds $10,000 but we're offering it right now at this special discounted price.

$5,500 PER VIDEO ($10K VALUE)

GOLD: 3 Month Video Bundle

We love ongoing collaborations! We're able to discount the package even further when you commit to three videos. Just like the Silver package, each video will be shared across all our platforms including 2x on our @vegan Instagram. BONUS: Each video will be featured in a World of Vegan weekly e-newsletter.

$4,800 PER VIDEO ($30K VALUE)

PLATINUM: 6 Month Video Bundle

Let's get serious! If you're ready to go all in, we can offer you even more with this six-month collaboration. We'll create 6 custom vegan recipes and beautiful high-res videos using your products and will share one each month across our platforms and in our e-newsletter. The value of this package is well over $60,000 but you can now reach our community in an impactful way with each video costing less than the price of a single sponsored Instagram post.

$4,000 PER VIDEO ($60K VALUE)

CLICK TO SCHEDULE A CALL

INCREDIBLE VALUE

We keep prices very low compared to industry standards so we can support conscious companies we love. Social BlueBook estimates that the value of a single post on our @vegan Instagram channel is $4,327 (based on audience size, reach, and engagement). To bring your brand bonus exposure, each of our videos will be posted TWICE on Instagram as well as across all our other World of Vegan channels!

WE'RE ON THE GROW

OUR SUBSCRIBERSHIP IS GROWING EVERY DAY

1 MILLION

FOLLOWERS

68K

SUBSCRIBERS

45K

FANS

23K